Monday, August 11, 2008

Using New Media At The DNC Convention - Zennie62's Method

WE'VE MOVED! Democratic Convention Watch is now at

This video presents the "production process" behind the planned use of New Media at the DNC Convention by Sports Business Simulations' SBS Media / Zennie Zeigeist blog.

New Media -- DNC Convention Broadcast

Objective: to quickly and cheaply bring text, audio, and visual information that generally tells a story to as many people as possible in as short amount of time as possible.

Instruments Hardware and Software


1. MacBook -- Has "iMovie" software built in that makes editing movies easy.
2. Sony Camcorder -- Used to make videos and feed to computer
3. iPhone -- used to take photos and also to make mobile blog posts which feed to Zennie's Zeitgeist remotely.


1. Blogger -- the online home of Zennies's Zeitgeist blog.
2. iMovie -- used to edit the videos uploaded from the camcorder
3. Google -- used to get information and articles on related subjects that then can be linked to in a blog post.
4. Twitter -- updates on Twitter post at the Zennie62 Twitter page, on the Zennie's Zeitgeist Blog, and on my Facebook page all at the same time.
5. Facebook -- Zennie's Facebook page has his blog posts from Zennie's Zeitgeist.
6. Widgets -- Zennie's Zeitgeist widgets are on other blogs in the SBS blog network, from the NFL Business Blog to Oakland Focus.
7. FriendFeed -- allows commentary on blog posts and videos that appear on Zennie62's FriendFeed page.
8. FeedBurner is the RSS (Really Simple Syndication) system used on Zennie's Zeitgeist for yet another way to distribute our blog news to people and as it appears on the blog, automatically.
9. YouTube -- the main home for Zennie62's videos, which are then embedded in the Zennie's Zeitgeist blog and also on Zennie's Facebook page and linked to on Twitter, which is also on Zennie's Facebook page.
10. iReport -- CNN's version of YouTube, where I will upload videos for daily use by CNN.
11. TubeMogul -- permits simultaneous upload of one videos to 15 different video distribution sites, from YouTube to, and Dailymotion, and others.