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Amazingly, Gordon Smith seems to think that the way to win is to get Barack Obama's endorsement. Failing that, he needs to pretend he has it.
Obama has endorsed Merkley.
Update: Here is the Obama campaign's response to the ad...
“Barack Obama has a long record of bipartisan accomplishment and we appreciate that it is respected by his Democratic and Republican colleagues in the Senate. But in this race, Oregonians should know that Barack Obama supports Jeff Merkley for Senate. Merkley will help Obama bring about the fundamental change we need in Washington,” said Obama campaign spokesman Bill Burton.